Managing your assets in the publication economy; publish for maximum visibility and impact

See on Scoop.itDual impact of research; towards the impactelligent university

The issue this article aims to address is the fact that publications may nowadays be used to assess impact and quality of research in ways academics may not be fully aware of. During recent years, scholarly publications have gained in importance, not primarily as the traditional vehicle for the dissemination of new scientific findings, but as a foundation for assessing the production and impact of organizations, research groups and individual researchers. This means that publications as artefacts per se are starting to play a new important role in the scientific community and that researchers need to be aware of how publication and citation counts are being used to assess their research and the outreach, impact and reputation of their mother organization. University rankings, for instance, often have some parameters based on the publishing of the ranked institution. This article is thus not about scientific writing as such; it focuses on what happens to your publication after the publishing has taken place and on aspects to take into account while planning the publishing of your article, report or book..

The author:

“Looking from this economic perspective, we can see how the societal role of the scholar is changing over time. What used to be an economically independent scholar with freedom to do research driven by curiosity is now a worker in a production machine for the knowledge society. In the short run it is off course good that the society doesn’t spend money on research that don’t give any apparent benefits in return. But how do we know in the end what benefits are to be gained from which research? If researchers only focus on delivering short-term accountable results and managing their publication

assets, what will happen with the long-term basic research that may deliver results that are important in 20-30 years?”


Confero 2013 pp. 1-35

Title:Managing your assets in the publication economyAuthor:Ulf KronmanAffiliation:National Library of SwedenDOI:10.3384/confero13v1130117First published:2013-01-17Year:2013Pages:1-35Number of pages:35Article number:confero13v1130117Language:EnglishPublisher:Linköping University Electronic Press, Linköping University, SwedenPublication type:Journal articleJournal:Confero: Essays on Education, Philosophy and PoliticsISSN:2001-4562

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About Wilfred Mijnhardt
RMIMR is my virtual playground, a place to reflect on issues from my professional context, my job as Policy Director at Rotterdam School of Management, Erasmus University (RSM). RSM is the international university based business school at Erasmus University Rotterdam. More info here: Here is my list of relevant publications on the topic of my RMIMR weblog: The rss feed for my RMIMR collection is here: Here is my other weblog on impact of research:

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